News & Blog

11 February 2024
Rethinking Product-Market Fit: Why It's Time to Bid Farewell Part Two

Last week I told you about why product market fit is not the best way to develop products. Today I tell you what to do instead. The Shift to Understanding Market Needs First: Problem-Centric Development: A more effective approach is to prioritize understanding market needs and problems before delving into product development. By identifying pain […]

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4 February 2024
Rethinking Product-Market Fit: Why It's Time to Bid Farewell Part One

In the fast-paced world of product development, the concept of "Product-Market Fit" has been a guiding principle for many. However, as the landscape evolves, it becomes increasingly evident that this paradigm is not only outdated but potentially detrimental to the innovation process. Today I will try to show you why the traditional notion of Product-Market […]

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28 January 2024
Beyond Products: The Essence of Effective Product Development Part Three

Over the last two weeks I told you why effective product development is not about products at all. However, I see many of your competitors make the same mistakes again and again. But then you are here reading this but your competitors are not. So here are three easy pointers to come out of this […]

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21 January 2024
Beyond Products: The Essence of Effective Product Development Part Two

Last week I told you about the illusion of product-centric approaches. Today I tell you why effective product development is not about products. All this is part of my bite-size-blogs series, cos who has the attention span to read lengthy essays on the Internet, right! Why Effective Product Development Is Not About Products: Problem-Centric Approach: […]

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14 January 2024
Beyond Products: The Essence of Effective Product Development

In the dynamic landscape of product development, the focus often centers on creating innovative and appealing products. However, the journey to true success lies in recognizing that effective product development is not solely about the products themselves. In this blog, we will explore the pitfalls of being too product-focused and discuss why the essence of […]

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